Hydra | The Water-Soluble Label: Sustainable Casein Innovation

We can now create the first plastic-free and water-soluble labels for you.

Thanks to this particular patent we will be able to use natural casein protein as the main matter thus making the labels completely water-soluble.

This is a truly effective and environmentally friendly alternative.

Casein Protein and Sustainability

Casein is a milk protein that is biodegradable and naturally abundant. Its protein can be extracted from surplus milk from sustainable sources, thus reducing waste and contributing to the sustainability of the entire process.

The Water-Soluble Label Revolution

Water-soluble labels are a step forward in the fight against pollution from packaging.

Some labels must be applied to the product and then removed before it is used.

For example:

  • labels for soaps
  • labels for crockery
  • labels for pans
  • labels for tyres
  • etc..

The user can simply soak the product in water, put it in the dishwasher or start using it, allowing the label to dissolve completely without leaving any environmentally harmful residue.

Advantages of Water-Soluble Labels:

  • Reduction of plastic pollution: Less traditional plastic in packaging.
  • Ecological disposal: Simplification of the packaging disposal process, making it more ecological and efficient.
  • Natural materials: From natural, biodegradable and renewable sources.

Challenges and Future Developments:

As with any innovation, there are some challenges to be faced. For example, ensuring that water-soluble labels are strong enough to withstand normal transport and storage conditions is an important goal. In addition, further research could enable the exploration of other sustainable protein sources for the production of environmentally friendly labels.